How To Incorporate Free Donation Gifts Into Your Messaging

Turn your Shipping Guarantee into a moment of generosity, at no cost to your customers or your brand.

What This Program Offers

Through SHIPAID’s partnership with Inspired, customers who add the Shipping Guarantee at checkout become eligible for free donation gifts.

• Donation gifts are made available by Inspired
• They are funded by generous donor sponsors
• There is no cost to you, your customers, or SHIPAID

This is not a round up or charity upsell. It is a donor funded gifting platform that builds emotional connection between your customers and your brand, with no extra work for your team.

As a SHIPAID merchant you get:

• Automatic inclusion, with the option to opt out
• Zero operational complexity
• A loyalty feature that helps your brand stand out

Why This Matters For Your Brand

Donation gifts turn a Shipping Guarantee opt in into a feel good moment. Customers protect their order and unlock the chance to support a cause they care about, at no cost. They will connect that experience with your brand.

Benefits at a glance:

• Emotional connection, customers choose their cause
• Brand halo effect, your brand enabled the gift
• No cost retention, build loyalty without discounts
• Differentiation, every guaranteed order has purpose
• Trust building, you show customers you care about what matters to them

This layer of purpose lives on long after the package arrives.

Messaging Guidelines

Use language that is clear, positive, and accurate. Focus on the customer’s choice and the fact that donations are funded by donor sponsors, not by you or your shoppers.

Key principles:

• Emphasize the feel good moment
• Highlight the no cost benefit
• Keep it simple
• Keep it aligned with your brand voice

1. Checkout Page Messaging

Option A: Simple and direct

Protect your order, support a cause.

Add the Shipping Guarantee and receive a free donation gift you can redeem for a charity you love, at no cost to you.

Option B: Benefit focused

Peace of mind plus giving back.

Add the Shipping Guarantee and unlock a free donation gift you can direct to a cause that matters to you. Funded by generous donor sponsors, not by you.

Option C: Emotional connection

Turn protection into purpose.

Every order with the Shipping Guarantee includes a free donation gift. Choose where it goes and make your purchase matter even more.

2. Website or Landing Page Messaging

Option A: Program explainer

Every Guaranteed Order Gives Back

When you add the Shipping Guarantee at checkout, you unlock a free donation gift you can redeem for a charity you care about.

How it works:

• Add SHIPAID Shipping Guarantee at checkout
• Receive an email invitation from Inspired
• Choose your cause from vetted charities
• Your donation gift is unlocked at no cost to you

All donation gifts are made available by Inspired and funded by generous donor sponsors. It is a simple way to make every order matter a little more.

Option B: FAQ style

What is a donation gift?

It is a free donation you can direct to a charity of your choice. When you add the Shipping Guarantee, you become eligible to redeem one.

Who pays for it?

Donation gifts are funded by generous donor sponsors through Inspired. There is no cost to you or to us.

How do I redeem it?

After your order, you receive an email from Inspired with a link to choose your charity. It takes less than a minute.

What causes can I support?

You choose from Inspired’s vetted charity partners, including causes like the environment, education, health, social justice, and more.

Is this required?

No. It is an optional, free benefit that comes with the Shipping Guarantee. You decide whether to redeem it.

Option C: Values driven

We Believe Every Order Can Make A Difference

That is why we partnered with Inspired to offer free donation gifts with every guaranteed order.

When you add SHIPAID Shipping Guarantee, you unlock the ability to support a cause you care about. Gifts are fully funded by generous donor sponsors and made available by Inspired, at no cost to you.

Choose your cause. Make it count.

3. Social Media Messaging

Option A: Instagram or Facebook

Protect your order, support your cause.

When you add the Shipping Guarantee at checkout, you unlock a free donation gift you can redeem for a charity you love.

No cost to you. No cost to us. Just a simple way to give back with every order.

Shop with purpose.

Option B: Twitter or X

Every guaranteed order includes a free donation gift you can direct to a cause you care about. Funded by generous donor sponsors and made available through Inspired, at zero cost to you.

Shop with purpose.

Option C: LinkedIn, B2B angle

We have added a new way to build loyalty and purpose into every customer experience.

Through our partnership with Inspired, customers who add SHIPAID Shipping Guarantee unlock free donation gifts they can redeem for causes they care about, fully funded by generous donor sponsors.

It is a no cost way to create emotional connection, build trust, and show customers we care about what matters to them.

Updated on: 03/12/2025